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Sweet Kitchen House of Desserts now open at SM Pampanga

House of Desserts

Information aggregated from multiple public sources.

Report / Takedown · Last updated July 2026

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House of Desserts is a Philippines-based café specializing in a wide range of premium, affordable desserts, including cakes, halo-halo, and specialty pastries. Catering to a diverse sweet-toothed market, it focuses on comfort treats. It is an ideal business for investors looking to enter the specialized food service industry.

Key Facts

Franchise fee
₱500k
Total investment
₱1.5M – ₱2.5M
ROI / payback
~18 months
Format
Multi-format
Staffing
3+ crew
Year founded
2017
Branches
15+
Company type
Corporation

Franchise Overview

If you're looking for a sweet business opportunity with broad customer appeal, you'll love the House of Desserts franchise. It operates as a cozy, modern dessert café focused on quality ingredients and affordable luxury. The menu is diverse, featuring freshly made Filipino classics like premium Halo-halo alongside indulgent cheesecakes, lava cakes, and unique frozen treats. This concept caters to Filipinos' deep love for desserts and merienda, bridging the gap between high-end cafe prices and fast-food quality. It offers a cozy, Instagrammable atmosphere that encourages lounging, making it perfect for mall shoppers, students, and family gatherings.

Designed for ease of operation, House of Desserts offers a streamlined menu, enabling partners to maintain consistent quality with minimal staff. The franchise model is structured to be flexible, supporting both full inline cafe setups and smaller kiosk versions, allowing it to fit diverse location requirements. Its core concept centers on being the go-to spot for an afternoon treat, birthday cake, or celebratory dessert.

About House of Desserts

House of Desserts is a specialized Philippine dessert cafe that has established a reputation for offering premium-quality sweets without the high-end price tag. The brand, largely operating within Metro Manila and surrounding areas, focuses on a diverse menu that caters to both traditional and modern cravings. Its signature items include artisanal cakes, rich molten lava cakes, Filipino favorites like creamy halo-halo, and unique ice-based beverages. The brand places a high priority on creating a welcoming and modern ambiance, making its stores suitable for casual dates, quick business meetings, or relaxed family merienda. This attention to atmosphere, combined with indulgent food items, helps drive high foot traffic and consistent repeat business.

As a franchise opportunity, House of Desserts provides a comprehensive package designed to support entrepreneurs. The business model is structured to streamline operations, often featuring a simplified kitchen setup for easier management and reduced labor costs. The brand usually provides extensive training on production, quality control, and customer service, ensuring that each outlet maintains the same high standards, regardless of the franchisee's prior experience in food service. The franchise structure typically includes initial site selection assistance, marketing support, and a steady supply chain of key ingredients.

The target market is broad, appealing to families, students, and young professionals who seek high-quality, Instagram-worthy treats. The versatile store formats allow franchisees to choose between full-service inline stores with seating or compact kiosks ideal for high-traffic food courts. The brand continues to grow its presence, offering a promising opportunity for those looking to invest in the flourishing Philippine food service industry.

Advisors Ready To Help

Consultant, franchise advisor

Consultant

Financing Readiness · Site Selection

Advisor, franchise advisor

Advisor

Franchise Agreements · Multi-Unit Expansion

Mentor, franchise advisor

Mentor

Low-Capital Startups

Coach, franchise advisor

Coach

Low-Capital Startups · Site Selection

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Key Differentiators

  • Premium quality at affordable prices
  • Diverse menu of Filipino desserts
  • Cozy and Instagrammable café atmosphere
  • Streamlined, easy-to-operate menu
  • Specializes in modern and traditional

Target Audience

  • Families and children
  • Young professionals
  • Students
  • Dessert enthusiasts
  • Office workers

Where the brand operates

Market Presence: Established in Manila with expanding, mostly, in NCR.

Availability: Quezon City, Manila, Makati, Pasig, Taguig, Mandaluyong, Pasay, Parañaque, Caloocan, Muntinlupa, Las Piñas, Marikina +4 more

Investment & Returns

Franchise fee₱500,000
Total investment₱1,500,000 – ₱2,500,000
Estimated ROI period18 months
Estimated breakeven12 months
Territory exclusivityYes

Informational only, not investment or legal advice. Figures reflect the year they were published and may change; confirm details directly with the franchisor and the relevant agencies before investing.

Requirements & Support

What you need

  • Skill level: Basic food service knowledge
  • Space: 20–50 sqm
  • Ideal location: Malls, Commercial Centers, Residential Hubs
  • Staff: 3+ crew

What the package covers

Inline Store setup. Full turn-key franchise package

Owner Stories

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