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Shawarma King

Information aggregated from multiple public sources.

Report / Takedown · Last updated July 2026

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Shawarma King is a long-standing, popular Filipino food cart brand specializing in affordable, high-quality shawarma. Offering Beef and Chicken options with signature white and hot sauces, it caters to busy commuters and foodies in malls and commercial areas nationwide.

Key Facts

Franchise fee
₱50k
Total investment
₱250k – ₱400k
ROI / payback
~18 months
Format
Multi-format
Staffing
2+ crew
Year founded
2005
Branches
50+
Company type
Corporation

Franchise Overview

If you're looking for a low-cost, high-turnover food business, you'll love the Shawarma King franchise. Developed to provide savory, freshly-prepared Mediterranean-inspired wraps, this brand brings convenience and affordability to the fast-paced Filipino market. The concept operates primarily through streamlined food carts, allowing entrepreneurs to enter the bustling food service industry with a recognized name that focuses on consistency, speed, and signature, crave-worthy flavors. By focusing on a lean menu, Shawarma King ensures operational simplicity and high sales velocity per square meter.

The business caters to students, employees, and shoppers seeking delicious, on-the-go meals without the high cost of a restaurant. It provides a comprehensive franchise package aimed at minimizing entry barriers for new operators.

About Shawarma King

Shawarma King has built a strong reputation in the Philippine market as a reliable and recognizable brand in the fast food segment. The brand focuses on delivering authentic, savory, and quick-service meals that fit the busy lifestyle of Filipinos. Their menu, centered on Beef and Chicken Shawarma served in wraps or rice meals, is popular for its high-quality taste, particularly their signature sauce combinations. This consistency in flavor has established a loyal customer base across various demographics. The business model is specifically designed for high-traffic locations, such as shopping malls, transport hubs, and high-foot-traffic commercial streets. Due to the efficient nature of its food cart and kiosk formats, Shawarma King allows for a relatively low initial investment compared to traditional restaurant setups. Franchisees receive comprehensive support, including initial training, site assistance, and access to their specialized, marinated meat supplies and sauces. This ensures that the product quality is maintained across all branches, allowing for a standardized experience for customers and easier management for operators. Their operational model is designed for straightforward management, typically requiring only 1-2 staff members. With a long history of operational presence, Shawarma King has established a proven track record, making it a viable opportunity for both novice and experienced entrepreneurs looking for a stable food business. The brand has expanded to a significant number of locations nationwide, making its products highly accessible.

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Key Differentiators

  • Signature white and hot sauce
  • High quality marinated meat
  • Affordable, popular brand
  • Proven high-traffic food cart

Target Audience

  • Busy commuters
  • Mall goers
  • Students and office employees

Where the brand operates

Market Presence: Strong established presence in major malls and transit hubs nationwide.

Availability: Nationwide

Investment & Returns

Franchise fee₱50,000
Total investment₱250,000 – ₱400,000
Estimated ROI period18 months
Estimated breakeven12 months
Territory exclusivityYes

Informational only, not investment or legal advice. Figures reflect the year they were published and may change; confirm details directly with the franchisor and the relevant agencies before investing.

Requirements & Support

What you need

  • Skill level: Beginner
  • Space: 2–6 sqm
  • Ideal location: Malls, LRT/MRT stations, Terminals
  • Staff: 2+ crew

What the package covers

Food Cart / Kiosk setup. Turnkey Cart Setup, Training, Supplies

Owner Stories

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