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Shawarma House

Information aggregated from multiple public sources.

Report / Takedown · Last updated July 2026

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Shawarma House offers a variety of affordable and flavorful shawarma wraps and rice meals popular among Filipino consumers. The brand features a quick-service model suitable for high-traffic areas like malls and busy streets. It serves as a strong entry-level business option in the growing Philippines street food sector.

Key Facts

Franchise fee
₱150k
Total investment
₱350k – ₱800k
ROI / payback
~18 months
Format
Multi-format
Staffing
2+ crew
Year founded
2015
Branches
20+
Company type
Corporation

Franchise Overview

If you're looking for an affordable and quick-service food business that taps into the Filipino love for street food, you'll love the Shawarma House franchise. Known for its accessible pricing and quick-to-prepare menu, Shawarma House serves up familiar, savory shawarma wraps, pita wraps, and rice meals that appeal to students, commuters, and busy professionals seeking a satisfying meal on the go.

Designed for convenience and high-volume sales, the franchise offers manageable operating models, usually in the form of food carts or small inline stores. It's a straightforward business setup that requires low initial investment compared to traditional restaurants, making it ideal for first-time entrepreneurs looking to enter the food service industry with a proven, popular concept.

About Shawarma House

Shawarma House has carved out a niche in the Philippine market by providing high-quality shawarma at affordable prices, appealing specifically to the fast-moving, price-conscious urban crowd. The menu is optimized for speed and flavor, featuring popular staples like beef and chicken shawarma wraps, cheesy shawarma nachos, and satisfying rice meals. The brand emphasizes fresh ingredients and a signature sauce that has helped build a loyal customer base across its operating locations. Its simple, scalable menu makes it an appealing choice for entrepreneurs aiming for quick operations and steady turnover.

Franchisees can benefit from a streamlined business model that requires limited staffing and a relatively small footprint. This makes it an ideal fit for high-foot-traffic locations such as community malls, transport hubs, near school districts, and commercial centers. The brand supports its partners with standard operating procedures and a recognizable brand image that enhances the chances of rapid business stabilization. It is positioned as a accessible 'negosyo' (business) for Filipinos who want to step into the food franchising sector without the extreme overhead of full-service restaurants.

The operational model emphasizes simplicity, with the primary focus on maintaining product consistency and quick service speed. This helps maximize sales during peak lunch and merienda hours. With potential for both food cart and small in-line kiosk setups, the franchise offers flexibility in location choice and investment level. The brand is focused on capturing the market for convenient, flavorful, and budget-friendly food options that are staples in the daily dining habits of consumers in the Philippines.

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Key Differentiators

  • Affordable, popular shawarma products
  • High-speed, easy-to-manage operations
  • Suitable for high-traffic locations
  • Strong, familiar, savory flavors
  • Low initial investment cost

Target Audience

  • Students and young professionals
  • Commuters and busy employees
  • Mall goers and families
  • Budget-conscious food lovers
  • First-time entrepreneurs

Where the brand operates

Market Presence: Established in multiple urban locations in Metro Manila, particularly with food cart formats.

Availability: Quezon City, Pasig, Mandaluyong

Investment & Returns

Franchise fee₱150,000
Total investment₱350,000 – ₱800,000
Estimated ROI period18 months
Estimated breakeven12 months
Territory exclusivityYes

Informational only, not investment or legal advice. Figures reflect the year they were published and may change; confirm details directly with the franchisor and the relevant agencies before investing.

Requirements & Support

What you need

  • Skill level: Beginner
  • Space: 4–10 sqm
  • Ideal location: Malls and Transport Hubs
  • Staff: 2+ crew

What the package covers

food cart/kiosk, training, operational support

Owner Stories

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