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Franchise Agreements · Multi-Unit Expansion
HKR Hong Kong Roast
Information aggregated from multiple public sources.
Report / Takedown · Last updated July 2026
HKR Hong Kong Roast brings authentic Hong Kong style roasting to the Philippines, specializing in tender soy chicken, juicy pork belly, and honey-glazed char siu. Known for their meticulous preparation and distinct, aromatic flavors, they provide a premium dining experience that brings the famous Hawker style to local malls and residential areas.
Key Facts
- Franchise fee
- ₱500k
- Total investment
- ₱2.5M – ₱4M
- ROI / payback
- ~24 months
- Format
- Multi-format
- Staffing
- 5+ crew
- Year founded
- 2019
- Branches
- 10+
- Company type
- Corporation
Franchise Overview
If you're looking for an authentic, premium Chinese roast dining experience, you'll love HKR Hong Kong Roast. This brand brings the authentic taste of Hong Kong to the Philippines, focusing on perfecting traditional roasting techniques for soy chicken, char siu, and roasted pork belly. Their concept centers on offering high-quality, authentic flavors in a modern setting that appeals to families and casual diners alike.
The menu is designed for both quick lunches and relaxed family dinners, ensuring that the signature tenderness and aromatic profiles of their meats are consistent. They focus on delivering a specialized, authentic, and high-value dining experience, setting themselves apart from generic fast-food, making it an attractive, scalable restaurant model for franchisees seeking a proven premium, comfort food brand.
About HKR Hong Kong Roast
HKR Hong Kong Roast has established itself as a premier destination for authentic Cantonese-style roasted meats within the Philippine food scene. The brand emphasizes the traditional, meticulous process of marinating and roasting, resulting in signature dishes known for their tender texture, rich aroma, and consistent, high-quality flavor. Key offerings such as their signature soy chicken, sweet-and-savory Char Siu (roast pork), and crispy pork belly (Lechon Macau) are staples, catering to a market looking for comfort food with an elevated taste profile. Their operations are designed to deliver a fast-casual dining experience that does not compromise on quality, appealing to busy professionals, families, and food lovers seeking authentic flavors.
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Key Differentiators
- Authentic Hong Kong roast techniques
- Signature soy chicken formula
- Crispy pork belly consistency
- Premium quality Cantonese meats
Target Audience
- Families seeking casual dining
- Professionals looking for fast lunches
- Chinese cuisine enthusiasts
- Mall-goers
Where the brand operates
Market Presence: Established in key Metro Manila malls, primarily expanding through upscale commercial locations.
Availability: Quezon City, Manila, Makati, Pasig, Taguig, Mandaluyong, Pasay, Parañaque, Caloocan, Muntinlupa, Las Piñas, Marikina +4 more
Investment & Returns
| Franchise fee | ₱500,000 |
|---|---|
| Total investment | ₱2,500,000 – ₱4,000,000 |
| Estimated ROI period | 24 months |
| Estimated breakeven | 18 months |
| Territory exclusivity | Yes |
Informational only, not investment or legal advice. Figures reflect the year they were published and may change; confirm details directly with the franchisor and the relevant agencies before investing.
Requirements & Support
What you need
- Skill level: Restaurant Management Experience
- Space: 40–80 sqm
- Ideal location: Malls, Commercial Centers, High-Traffic Areas
- Staff: 5+ crew
What the package covers
Inline Store setup. Turnkey construction and full training
Owner Stories
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