
Waffle Time
Waffle Shop
- Franchise fee
- Not disclosed
- Total investment
- From ₱400k
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44 opportunities with real, published figures. Investments run from ₱17k to ₱20M, mostly as kiosk, inline store, food cart setups.
Updated
Opportunities
44Investment range
₱17k – ₱20MCommon formats
Kiosk · Inline Store · Food CartNotable brands
Waffle Time · Mister Donut · Goldilocks
Waffle Shop

Donut Shop

Bakeshop

Bakeshop

Bakeshop

Bakery & Pastry

Bakeshop

Bakery & Pastry

Bakery & Pastry

Waffle Shop

Bakeshop

Bakery & Pastry

Cakes & Pastries

Donut Shop

Cakes & Pastries

Cakes & Pastries

Bakery & Pastry

Donut Shop

Bakeshop

Bakeshop

Cakes & Pastries

Donut Shop

Cakes & Pastries

Bakeshop
Showing 24 of 44
Opportunities
44Investment range
₱17k – ₱20MCommon formats
Kiosk · Inline Store · Food CartNotable brands
Waffle Time · Mister Donut · GoldilocksWe've mapped 3,404 bakery and pastry businesses across Pasay City, out of 11,765 businesses currently listed.
Population
440,6562020 census
Per 10,000 residents
267businesses we track
Business locations are based on Overture Maps open data (August 19, 2026 release) and do not represent a complete census of all businesses.

Financing Readiness · Site Selection

Low-Capital Startups · Site Selection

Low-Capital Startups

Franchise Agreements · Multi-Unit Expansion
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A real advisor compares these with you against your budget and location. Free, no pressure.
Pasay, Metro Manila handles constant foot traffic from commuters, office workers, and travelers passing through transit hubs daily. Bakery and pastry concepts thrive in this fast-paced urban environment where quick, affordable meals and snacks sell reliably. The directory features dozens of options for entrepreneurs looking to tap into this local appetite.
Pasay, Metro Manila sees heavy pedestrian movement around transport terminals, LRT and MRT stations, and commercial zones every single day. People on the move constantly look for quick breakfast items, afternoon snacks, or pasalubong to bring home. Warm baked goods and convenient pastries match this grab-and-go lifestyle perfectly. Established names like Waffle Time prove that portable, low-cost snack items pull steady buyers from the passing crowd. Low transaction values mean customers buy on impulse without hesitation. This high turnover keeps daily cash flow moving even during lean hours.
The directory offers a growing list of bakery and pastry brands suited for different capital levels in Pasay, Metro Manila. Entry options start as low as ₱400,000 for compact setups like Waffle Time focusing on efficient food cart or kiosk formats. For mid-range investors, brands such as 12-C4 Bread Station require total investments between ₱400,000 and ₱800,000, which includes a franchise fee of ₱150,000 and projected returns within 18 months. Larger inline store setups require higher capital allocations but deliver broader product lines. Entrepreneurs can match their available funds to the format that fits their target location.
Choosing the right spot in Pasay, Metro Manila determines whether a bakery franchise thrives or struggles. High-visibility areas near jeepney terminals, LRT stations, or office building lobbies generate immediate walk-in traffic for brands like Waffle Time and 12-C4 Bread Station. Foot traffic volume matters more than floor area for kiosk and food cart formats requiring minimal square meters. Rent costs scale with proximity to major commercial strips, so operators must balance rental overhead against projected daily transaction counts. Securing a corner spot or an accessible corridor ensures steady visibility throughout operating hours.
Now that you've seen what's here, a real advisor can help you shortlist and weigh the options against your budget. Free, at your pace.

Financing Readiness · Site Selection

Low-Capital Startups · Site Selection

Low-Capital Startups
Are you a franchise advisor? Get your own workspace here
| Brand | Franchise fee | Total investment | ROI period | Format |
|---|---|---|---|---|
| Waffle Time | Not disclosed | ₱400k | ~12 mo | Multi-format |
| Mister Donut | ₱100k | ₱100k – ₱3.9M | ~18 mo | Multi-format |
| Goldilocks | ₱1M | ₱8M – ₱15M | ~48 mo | Inline Store |
| Red Ribbon | ₱600k | ₱4.9M – ₱10M | ~36 mo | Multi-format |
| 12-C4 Bread Station | ₱150k | ₱400k – ₱800k | ~18 mo | Multi-format |
| Auntie Anne's | ₱500k | ₱4M – ₱8M | ~24 mo | Multi-format |
| Balai Pandesal | ₱39k | ₱700k – ₱1.5M | ~18 mo | Multi-format |
| Bibingkinitan | ₱350k | ₱600k – ₱1M | ~18 mo | Multi-format |
| Empanada Nation | ₱150k | ₱400k – ₱600k | ~18 mo | Multi-format |
| Famous Belgian Waffles | ₱100k | ₱580k – ₱980k | ~11 mo | Multi-format |